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物流配送模式



發(fā)布時(shí)間:2024-3-15    18:34:21  閱讀量:1573

物流配送模式

隨著信息網(wǎng)絡(luò)化進(jìn)程的加快,電子商務(wù)已經(jīng)成為未來(lái)企業(yè)生存和發(fā)展的重要手段,企業(yè)也演變?yōu)殡娮由虅?wù)企業(yè),物流也隨之演變?yōu)殡娮由虅?wù)物流,標(biāo)志著現(xiàn)代物流發(fā)展進(jìn)入一個(gè)新的階段。而各個(gè)企業(yè)所采用的物流配送模式又不一樣,就目前來(lái)說(shuō),較為常見(jiàn)的是自營(yíng)物流、第三方物流及多方合作共同配送貨物。

With the acceleration of the process of information network, e-commerce has become an important means for the survival and development of future enterprises. Enterprises have also evolved into e-commerce enterprises, and logistics has also evolved into e-commerce logistics, marking a new stage in the development of modern logistics. . The logistics and distribution models adopted by various enterprises are different. At present, the more common ones are self-operated logistics, third-party logistics and multi-party cooperation to distribute goods.

首先對(duì)于自營(yíng)物流來(lái)說(shuō),其優(yōu)點(diǎn)在于速度快,時(shí)效性好,用戶體驗(yàn)好,能夠更好地掌握貨物信息,貨物準(zhǔn)時(shí)達(dá),更好地促進(jìn)與客戶的聯(lián)系,對(duì)于維護(hù)自有品牌的形象起到很大的作用。不足之處就是倉(cāng)庫(kù)和物流配送前期投入成本大,且有一定規(guī)模了才能實(shí)現(xiàn)效益且會(huì)隨著物流體系的擴(kuò)大而慢慢增加成本,資金投入大,所以自建倉(cāng)庫(kù)這種自營(yíng)物流配送模式還是適合實(shí)力比較強(qiáng)勁的企業(yè),像京東、海爾、蘇寧、國(guó)美等知名企業(yè)都是采用的自營(yíng)物流配送模式。

First of all, for self-operated logistics, its advantages are fast speed, good timeliness, good user experience, better grasp of cargo information, timely delivery of goods, better promotion of contact with customers, and maintenance of the image of its own brand Play a big role. The disadvantage is that the initial investment cost of warehouse and logistics distribution is large, and the benefits can only be realized when there is a certain scale. The cost will gradually increase with the expansion of the logistics system, and the capital investment is large, so the self-built warehouse is a self-operated logistics distribution model It is still suitable for relatively strong companies, such as Jingdong, Haier, Suning, Gome and other well-known companies are adopting the self-operated logistics distribution model.

第三方物流公司的優(yōu)勢(shì)在于物流專業(yè)性能強(qiáng),物流倉(cāng)儲(chǔ)管理能力高,貨物安全系數(shù)高,但是物流普遍存在發(fā)貨不及時(shí),效率不高等問(wèn)題。其次會(huì)降低生產(chǎn)企業(yè)對(duì)物流的控制能力,無(wú)法與顧客更近的交流,進(jìn)一步加強(qiáng)品牌影響力。但是第三方物流企業(yè)投資小,風(fēng)險(xiǎn)系數(shù)低,并且更利于企業(yè)全身心地投入到自身核心發(fā)展的業(yè)務(wù)中去,從而使得業(yè)務(wù)提升。所以綜合來(lái)看,利大于弊,還是值得采用的,像京東、蘇寧、亞馬遜、當(dāng)當(dāng)網(wǎng)、唯品會(huì)都采用的是第三方物流配送模式。

The advantages of third-party logistics companies are that they have strong logistics expertise, high logistics warehousing management capabilities, and high cargo safety factors. However, logistics generally have problems such as delayed delivery and low efficiency. Secondly, it will reduce the production enterprise's ability to control logistics, unable to communicate more closely with customers, and further strengthen the brand influence. However, third-party logistics companies have small investments and low risk coefficients, and are more conducive to enterprises to devote themselves to their core business development, thereby improving their business. So on the whole, the advantages outweigh the disadvantages and it is worth adopting. For example, JD.com, Suning, Amazon, Dangdang, and Vipshop all adopt the third-party logistics distribution model.

多方合作共同配送貨物是企業(yè)之間建立的聯(lián)盟模式,促進(jìn)戰(zhàn)略合租,將幾個(gè)企業(yè)聯(lián)合起來(lái)共同配送,有效地降低了成本,更有利于企業(yè)之間互相學(xué)習(xí),實(shí)現(xiàn)資源的優(yōu)化和增加效益。唯一不足的就是企業(yè)之間只要有一方的退出,就會(huì)影響其他幾方,如果遇到損失,很難追究責(zé)任,但是共同承擔(dān)肯定會(huì)有不愿意的一方,難以達(dá)成共識(shí)。如美國(guó)得克薩斯州的沃斯堡孟買(mǎi)家具及配件公司。

Multi-party cooperation and joint delivery of goods is an alliance model established between enterprises. It promotes strategic co-leasing and unites several enterprises for joint delivery, which effectively reduces costs, and is more conducive to mutual learning between enterprises, to optimize resources and increase benefits. The only shortcoming is that as long as one of the companies withdraws, it will affect the other parties. If they encounter losses, it is difficult to hold them accountable, but there will certainly be unwilling parties to share, and it is difficult to reach a consensus. Such as the Fort Worth Mumbai Furniture and Accessories Company in Texas, USA.

但一個(gè)電商企業(yè)的物流配送方式并不是唯一的,幾乎大多數(shù)企業(yè)都喜歡采用自營(yíng)物流+第三方物流體系配合使用,畢竟也沒(méi)有哪一個(gè)企業(yè)能保證自己的建立的物流配送體系是非常完整的。以上就是有關(guān)物流配送模式的優(yōu)缺點(diǎn)介紹。

However, the logistics and distribution method of an e-commerce company is not the only one. Almost most companies like to use the self-operated logistics + third-party logistics system. After all, no company can guarantee that the logistics and distribution system established by itself is very complete. of. The above is an introduction to the advantages and disadvantages of the logistics distribution model.